Simon Rodrigues
I’m an independent consultant who works with aspirational teams on strategy, systems, and storytelling.
Strategy: identifying a purpose, documenting core principles, charting a path, and rallying the right people behind it.
Systems: organising people, processes, and technology into coherent loops that generate successful outcomes, sustainably and repeatably.
Storytelling: making your most important messages stick.
In previous lives, I’ve been a management consultant, chief of staff, writer, and football strategist. I use a combination of systems thinking, narrative design, and common sense to tackle a variety of business challenges.
This website is a place to learn more about my work and my thinking. I hope it feels like a walled garden: a place for respite, clarity, and—if I'm lucky—a touch of inspiration.
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Simon Rodrigues
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Simon Rodrigues
I've spent the last decade working in consulting, tech startups, media, and sport.
I started my career with Bain & Co. in the Boston office. Over 3 years, I supported clients and diligences with aggregate market caps exceeding $100bn, covering the whole gamut: corporate strategy, private equity due diligence, advanced analytics, and operational transformations. I earned a fast-track promotion to the post-MBA role.
Leaving Boston, I jumped into London's startup scene, first joining Nested, a Series B proptech scaleup, before leaping into the audio world with Curio, a Series A startup. I
As a chief of staff, worked directly under exceptional serial founders like Matt Robinson and Govind Balakrishnan, focusing on the most pressing problems for each business. These businesses were part of startup 'mafias' and have since spawned a new generation of entrepreneurs (like my former teammates Sam & Theo, founders of Otta, and my mentor Colin, founder of Mutable Tactics).
Combined, Nested and Curio raised over £150m from Europe’s leading investors, including Balderton, Northzone, Passion, Axel Springer, Chris Anderson Molten & 500Startups. Curio’s AI product received a shoutout in Bill Gates’ newsletter.
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Simon Rodrigues
Working with Simon was an absolute privilege. He is one of the most impressive communicators I’ve encountered, able to facilitate high-stakes, high-energy discussions across diverse teams with ease.He also played a central role in shaping our strategic outreach in South America, leading the pitch process with extraordinary attention to detail and cross-cultural insight. Simon carries operational excellence and emotional intelligence in equal measure, making him a true force multiplier in any mission-driven team.I would work with him again in a heartbeat.
— Justin Pinnells (Director, Catalyst by Winchester College)
Great communication can be a high-impact superpower, especially for startups. From helping us frame and refresh our overall proposition and strategic narrative, to interviewing clients and bringing the narrative to life through case studies, to rebuilding our sales collateral, writing copy for our website or helping us craft and create board messaging and slides, Simon was an invaluable partner in both the thinking and the doing, helping us make a step change in the quality and consistency of how we communicate with all our stakeholders.
— Jeff Courtney (Partner, Reply)
Simon brought a level of analytical clarity and strategic maturity that consistently moved our work forward. He didn’t just execute well—he made the work better through thoughtful collaboration and a presence that built trust across the team.
— Matt Friend (Partner, Bain & Co.)
Simon has a rare and exceptional ability to distill complex ideas into crisp, high-impact narratives. He marries strategic depth with an eye for critical detail.He approached every project with intelligence, speed, and an instinct for what actually moves the needle, quickly becoming a key extension of our team. He was instrumental in helping us frame complex ideas for a sophisticated audience.
— Edward Woodford (Founder & CEO, Zero Hash)
Simon is not just an excellent writer, but also a great surveyor of what makes businesses work — the brand messaging he built for us is a phenomenal representation of who we are and what we do. It crystalised our value proposition in a way that was beyond our expectations, and during the process he could not have been more effective, constructive, and insightful.
— Thomas in't Veld (Founder & CEO, Tasman Analytics)
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— First Last (Role, Company)
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